29 Comments

  1. Horror movies in a nutshell

  2. It’s still hard to believe that dude who wore used car tires instead of clothes became a successful restaurant critic.

  3. That was, in fact, why the Michelin guide was started. When autos were rare this was a way to give people places to go so they’d drive more. Not exactly what you’d expect the company to do. Similar to the Guinness book of world records – started to settle bar bets.

  4. Fun fact, originaly the definition of the three star ratings were:

    One Star: An eatery worth stopping at, if you pass it on your journey.

    Two Star: An eatery worth taking a medium length diversion for, on your journey.

    Three Star: An eatery worth scheduling a journey, just to visit.

  5. That was really the intention for this Guide
    Also tire companies invented road signs that point the direction and distance of cities

  6. Completely white Character made completely of black rubber tires. Never understood this…

  7. I sent a request in for a restaurant to be considered in my area. It’s a newer one with a really good local chef. They sent a reply back saying restaurants in my state aren’t being considered. It’s a medium sized city too.

  8. When we were in Nova Scotia, we stayed in a room above one of the best restaurants in NS. It was close to a three hour drive from Halifax, and yes, people drove that far to it.

  9. That’s exactly the point of the 3-star rating. “Worth making a special trip for” or something like that.

  10. Yeah when I heard Michelin I thought isn’t that a tire company. Then I thought must be same name different companies. Nope

  11. I still swear that’s the Stay Puffed marshmallow man

  12. Interesting that Michelin put in a lot of effort to promote driving in Europe and created the star system for restaurants. In North America, they didn’t need to.

    They’re opening a <insert restaurant> in the next state over, get your coat Martha, we’re going out for dinner. My folks have done that to go to a buffet restaurant 3 hours away. Wasn’t even a fancy place, but their wasn’t one close by.

  13. Fun fact: The Michelin mascot is white because tires used to be white. Tires turned black do to additives that were later added.

  14. Yeah I was pretty scared when my ex took me to The Inn at Little Washington for dinner and we didn’t have signal when we got closer.

  15. Michelin also has a quiet good navigation app called ViaMichelin.
    It has a good ‘scenic route’ option.

  16. I’m always amazed that Michelin guide inspectors manage retain their anonymity. You think you’d notice a Michelin Man in your restaurant.

  17. Why is this a comic? They’re very up front about this. This isn’t a secret.

    Next let’s say “oh my god, the airline companies were telling us islands are nice because they want us to travel?”

  18. The Inn at Little Washington was my extraordinary dining experience.

  19. Well, this is literally why the Michelin guide was invented: to get people driving, thereby increasing demand for tires.

  20. True story – I was once in Burgundy and I wanted to eat at a Michelin starred restaurant. Found one, took a bus to where it was supposed to be located – and boom, turned out there were *two* restaurants of that name in the city, and the other one (located elsewhere) was locally called something else. I ended up having to walk 2 hours to get there — THROUGH A CORN FIELD.

    That was quite a day.

    Also: the food and service were amazing the whole thing was totally worth it and now I have a great story.

  21. It’s funny because the actual definition if a 3 starred Michelin restaurant is that it’s something you book an entire trip around

  22. That’s literally the point of the Michelin guide, yes. The restaurant is worth a special trip.

  23. I honestly thought the Michelin guy mascot is a tire company mascot.

  24. This is exactly what happened

  25. Amazes me how few people realise this is exactly why it was set up!

  26. Must drive. Most pollute. Must destroy planet.

  27. This isn’t even funny.

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